Business Tourism Australia provides a great opportunity for the Australian tourism industry to invest in dynamic business opportunities in markets including India and China.
Networking and the development of relationships are important aspects of any business and the Business Tourism Australia Partnerships offers each individual industry partner real business opportunities by capitalising on the networking and relationships Business Tourism Australia has established.
Business Tourism Australia preaches and practices its business driven and focused strategies and provides an excellent outlet to network and proactively market tourism products and/or services direct to the India, China and other markets.
Business Tourism Australia partners have already realised great benefits and have been provided with business opportunities which would normally take many years to materialise.
Business Tourism Australia Partnerships gives you the opportunity to benefit from a proactive marketing and sales presence of your product in key markets, without the expenses involved in having your own office, personnel or an expensive business visit.
An indication of the breadth of Business Tourism Australia Partnership services available:
- Experienced in-market personnel with strong knowledge and business tourism contacts within the key markets of India and China.
- Proactive expert advice to maximise your business potential and investment.
Briefings on market intelligence, trends and distribution developments enabling us to provide frequently measured marketing feedback and follow-up which is specific to your needs.
- Tailored and targeted calls and presentations to key business travel trade and commercially important business leads.
- Monthly activity report with a full list of calls and contacts.
- Support, organization of eventual market visits conducted by partner’s own staff.
- Presence at key business travel trade events in market.
- E-marketing, with inclusion of your product on our web-site: www.businesstourismaustralia.com.au.
Production of language product collateral such as DVD’s, CD’s and sales brochures.
- Inclusion of your product and/or destination in itineraries and tour modules.
- Proactive public relations in market.
- If required, booking facility.
- Organisation of major business travel road shows in market.
Your investment would be only a fraction of the travel costs involved in sales trips to these markets undertaken with your staff.
| Business Tourism Australia has a proven and successful track record already from the emerging markets of India and China to Australia with clients such as:
India
- Times of India
- Allianz India
- Jewellery Association
- Hero Honda
- Maruti
- BPL
- Coke Cola
- Hyundai Cricket Tour
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- Pentasoft
- Whirlpool
- Gujral Federation of Dairy Farmers
- Samsung
- Ayru
- Micro-Labs
- Fosters
- ABN AMRO
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China
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- Allianz China
- ING Insurance
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The Business Tourism Australia Partnership choices vary depending on your need, markets you choose and the priorities you set. At one end of the spectrum are products that see a real and immediate business benefit to them from utilization of the full package. And at the other end are products that are new to the market and see this as an entrée into these emerging markets.
Our bottom-line goal is to help our partners to achieve success by capitalising on business opportunities we create as a partnership.
We will challenge ourselves to engage and to develop a truly incisive appreciation of our partners’ product assets and objectives and develop the business opportunities to achieve them.
For more details or information on Partnership opportunities, target markets or how you can be involved, contact Business Tourism Australia. |
